Cpg Sales Leader
Levain Bakery
Job Overview
33 East 33rd Street, Suite 1105, New York City, NY 10016
Job Description

Levain Bakery has been known for nearly 25 years as the purveyor of the best cookies in NYC: the crispy outside, ooey-gooey middle deliciousness that is on every must-eat-in-NYC list. Our mission is to create moments of joy that bring people together, and we have done it by creating a deliciously decadent cookie to share with friends and loved ones. Cookie-lovers from near and far line up at our 5 (soon to be 6) bakeries in NY to have a bite, and re-enact the iconic cookie break just for Instagram.


Backed by this obsessive love, and growth capital from Stripes (with a portfolio that includes Siete Foods, Califia Farms, Stella & Chewy’s, SPINS and Erewhon Market, among others), we are now focused on bringing this much-beloved brand to grocery, natural and specialty stores. We’re excited to bring a little piece of Levain cookie love to the rest of the country.


THIS ROLE: CPG SALES LEAD

We’re looking for a competitive spirit who can help us create a new capability for the company – CPG sales. We want a passionate, organized, scrappy self-starter who can both ‘think’ and ‘do’ en route to launching the brand into national grocery and mass retail, starting in metro-NYC and quickly moving beyond.


What you’ll do:

  • Create a solid sales outreach plan to launch the frozen items in Q2 2020, achieving our financial targets in year and setting us up for success in 2021 and beyond
  • Identify required broker and distributor relationships to enable success
  • Develop and maintain a list of key accounts in the NE/NY/Mid-Atlantic region, and expand reach to new markets and retailers
  • Doggedly follow up, close deals and manage contracts with key accounts
  • Partner with supply chain leader and marketing team to support distribution gains, manage accounts and deliver volume-driving shopper marketing initiatives
  • Manage a sales and shopper marketing budget. Identify secondary and tertiary distribution/placement opportunities, including modular freezers, alternative channels, etc.
  • Provide input into annual strategy and planning processes and regular forecasting efforts
  • Help drive trade show and event strategy in support of sales goals


Specific requirements:

  • 5-10 years of experience in a sales or retail execution role, ideally demonstrating proven experience growing a startup food brand and/or broker. Perishables/cold chain experience a plus.
  • Knowledge of and relationships with retailers, brokers and distributors
  • Results-orientation and self-motivation – you have strong detail and organizational skills, and thrive in fast paced environments and love coming up with solutions, not just raising problems
  • Demonstrates Levain Bakery’s values of fun, integrity, community, kindness and heart. Humble and service oriented – we’re all working together to make this happen, and everyone wears many hats.
  • Bachelor's degree in Business, Communications, or other related field, or an equivalent combination of education and work experience


Details:

  • Full-time, salaried position, located within reasonable proximity to NYC
  • Willingness to travel locally and nationally
  • Ability to plan & organize your (frequently changing) schedule, and prioritize accordingly


Benefits:

Competitive salary, performance bonus, transportation allowances, medical, vision & dental and 401k. Plus an opportunity to develop within a fast-based high growth environment, and direct access to an experienced leadership team.

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About Levain Bakery
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